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- Created 2012-02-15
ˈnaɪkiː is an American
that is engaged in the design, development and worldwide marketing and selling of footwear, apparel, equipment, accessories and services. The company is headquartered near
, in the
Portland metropolitan area
, and is one of only two
companies headquartered in Oregon. It is one of the world's largest suppliers of
and a major manufacturer of
, with revenue in excess of US$24.1 billion in its fiscal year 2012 (ending May 31, 2012). As of 2012, it employed more than 44,000 people worldwide. The brand alone is valued at $10.7 billion, making it the most valuable brand among sports businesses.
The company was founded on January 25, 1964 as
Blue Ribbon Sports
, and officially became Nike, Inc. on May 30, 1971. The company takes its name from
(Greek Νίκη, pronounced nǐːkɛː), the Greek goddess of victory. Nike markets its products under its own brand, as well as Nike Golf, Nike Pro,
, and subsidiaries including
. Nike also owned Bauer Hockey (later renamed
) between 1995 and 2008, and previously owned
. In addition to manufacturing sportswear and equipment, the company operates retail stores under the Niketown name. Nike sponsors many high-profile athletes and sports teams around the world, with the highly recognized trademarks of "Just Do It" and the
from Wikipedia (last updated: 09 December), licensed under
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