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- Created 2012-02-15
(ˈnaɪkiː) is an American
that is engaged in the design, development and worldwide marketing and selling of footwear, apparel, equipment, accessories and services. The company is headquartered near
, Oregon, in the
Portland metropolitan area
, and is one of only two
companies headquartered in Oregon. It is one of the world's largest suppliers of
and a major manufacturer of
, with revenue in excess of US$24.1 billion in its fiscal year 2012 (ending May 31, 2012). As of 2012, it employed more than 44,000 people worldwide. The brand alone is valued at $10.7 billion, making it the most valuable brand among sports businesses.
The company was founded on January 25, 1964 as
Blue Ribbon Sports
, and officially became Nike, Inc. on May 30, 1978. The company takes its name from
, pronounced nǐːkɛː), the Greek goddess of victory. Nike markets its products under its own brand, as well as Nike Golf, Nike Pro,
, and subsidiaries including
. Nike also owned Bauer Hockey (later renamed
) between 1995 and 2008. In addition to manufacturing sportswear and equipment, the company operates retail stores under the Niketown name. Nike sponsors many high-profile athletes and sports teams around the world, with the highly recognized trademarks of "Just Do It" and the
from Wikipedia (last updated: 25 May), licensed under
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